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Our story

‘Tis a truth universally acknowledged… bikini shopping sucks.

Because let’s face it, most swimwear is designed to the proportions of a standard-fit model. It’s made for mandarins, not melons. Chestnuts, not coconuts. Small fry, not meat and potatoes.

And that’s weird, even if you take the food analogies out, because women who wear D cup or above actually number around 60% of the population.

That’s right. The majority of women have boobs that are way bigger than the average bikini is built for. And they – we – care about looking good just as much as our smaller-cupped sisters.

So it’s no wonder swimsuit shopping makes us feel kind of… squashed.

That’s where RAQ comes in (and below and all around.) We make bikinis that suit the silent majority of boobs. Big boobs. Hormonal boobs. Augmented boobs. Pregnant boobs. Any boob that’s D cup or larger, we’re all over it. Literally.

We’re here to create a world where busty women feel comfortable, confident and all-round incredible. We take swimwear design back to basics, with thoughtful tech and craftsmanship from the cup up. We actually listen to our customers, putting the feedback back into the design process, pairing underwire with understanding.

And we design the whole process to be as painless as possible, with online fitting plus a super flexible returns policy that ensures you’ll have no regrets. Whatever you and your girls get up to.

The result is a product that’s surprisingly rare: swimwear that actually supports. Halternecks that actually halt. And an even rarer thing: a bikini shopping experience that doesn't totally suck.

By busty women, for busty women, RAQ isn’t really swimwear for the rest of us.

It’s swimwear, at long last, that’s made for the most of us.

Lady lumps and all.

About Us

Our values

Fifty percent brains, fifty percent balls

Brainy engineering. Ballsy designs. The good-looking boob you see wearing RAQ is just the tip (sorry not sorry) of the iceberg. At our design HQ, we work side by side with super-smart patternmakers and manufacturers to create styles that are anything but standard, with over 30 measurements and 20 size options in every two-piece. So it’s guaranteed to flatter, even before you shimmy anything on.

RAQ Girl Squat

D cup plus, and still growing

At RAQ, we’ve got a thing for self-improvement. Not because it makes us better people, but because it makes you a better bikini. Ever since we designed our first samples, we’ve been feedback junkies, asking our customers way too many questions about halter straps, brief cuts, prints, patterns and the meaning of life. It’s a process that never stops, and neither do we – even when we’re holidaying (on a beach somewhere, probably), we’re living our best life. So you and your girls can too.

Girls squad

RAQ is kind of like one big, Instagram-addicted family. We embrace opinions, feedback, ideas and oversharing as much as we embrace boobs (which is to say, 100%.) We talk constantly – to our stockists, our manufacturers, and of course our customers. Girl power for the win.

RAQ Girl Squat

We turn up the heat. But not the price

Feeling comfy and confident is priceless. But it shouldn’t send you broke. That's why we don’t just design bikinis to fit your body, we design them to fit your budget, too. So while you’ll look like a million bucks in RAQ, you won’t have to give up your smashed avocado habit, or, for that matter, your actual beach holiday. Score.

Taking what nature gave you that little bit further

We think shopping should be a joy, not a chore. Especially when you’re buying something fun, like a bikini. That’s why we go the extra mile to help you find the style that suits, even if we need to courier yours to your resort (and maybe drop round for a cocktail, while we’re at it.) We do free shipping, flexible returns, with a 30-day money-back guarantee, to make sure you’ll have no regrets. Whatever you and your girls get up to.

Lana Fasolo

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